Purpose: The Athletics Marketing & Events graduate assistant will promote Pepperdine Athletics in external avenues such as group experiences, local community outreach partnerships, in-game marketing and fan engagement and ticket operations.
Job Duties:
Assist Assistant AD for External Strategy, Marketing & Events Manager and Ticket Sales & Service Manager in outreach of the surrounding areas, with a goal of increasing attendance and awareness of Pepperdine Athletics events. - 25%
Act as the main point of contact for groups at any Athletic events to ensure positive experiences as well as researching and identifying groups to invite to games and other athletic-related activities. - 25%
Utilize email marketing, database marketing, social media and promotional initiatives that translates into increased attendance, ticket sales revenue and other ancillary revenue while researching and implementing new marketing plans to increase attendance and participation at all home events. - 20%
Engage local groups, businesses and organizations to boost relationships between the department and the community. - 20%
Create graphics, posters and other promotional materials to further outreach efforts in any capacity. - 5%
Represent the Athletics Marketing Department on campus and within the community by participating in events for prospective students, new students and new employees (Waves Expo, NEO, etc.) while driving on-campus partnerships and collaborating on events with student groups - 5%
Uphold the University’s mission through work performed - 100%
Other duties as assigned
Required Qualifications:
Bachelor’s Degree in Business Administration, Sports Management, Marketing or related field.
Experience developing and implementing successful marketing strategies.
Excellent written and verbal communication skills, organizational skills and an ability to create and work within a team environment
Ability to multitask effectively
Position will work extended days, evenings and weekends.
Knowledge of Adobe Creative Suite.
Preferred Qualifications:
Experience working in a NCAA Intercollegiate Athletics Department, specifically in the area of marketing, promotions and/or fan experience
The Pepperdine University Athletics Department is committed to Christian values, to the academic well-being of all of our student-athletes and to competing for championships. We prepare students for success by challenging them to think differently - find your purpose, serve others and lead by example.
We strive to create a culture that builds a diverse community of fellowship, values individual differences, and fosters a sense of belonging. Only through the full inclusion and acceptance of each member of our community can we complete the transformative educational process and enrich the quality of our learning, development, and competitive drive. Through our faith and commitment to each other, we continue to maintain an environment where we are better and stronger together.
